Platinum Web Marketing

Platinum Web Marketing – FAQ

Over 2decades of results

Listed below are some of the most frequently asked questions we receive at Platinum Web Marketing. If you would like to learn more about our search engine optimization services, website design, pay per click management, and more, contact us today to speak to one of our Internet marketing experts.

All-in-One Internet Marketing Solutions .. 20+ Years of Experience in Las Vegas

Platinum Web Marketing

Platinum Web Marketing – FAQ

Listed below are some of the most frequently asked questions we receive at Platinum Web Marketing. If you would like to learn more about our search engine optimization services, website design, pay per click management, and more, contact us today to speak to one of our Internet marketing experts.

SEO stands for Search Engine Optimization. This process involves implementing target keywords onto your website content to help your site’s visibility in search engines. We employ unique SEO strategies for every website we work on based on the client’s niche, audience, industry, and overall goals.

Pay Per Click advertising (PPC) is a fast and effective way to market a website on major search engines, like Google, Bing, and Yahoo. The program is designed to generate traffic to your website by putting your ads in priority positions on search results. You only pay for the ads when someone clicks into them, and with the right PPC management by your side, your success will greatly outweigh your costs.

PPC advertising has earned a bad reputation over the years because many internet marketers and business owners do not know how to set up their ads properly. We have over 14 years of experience in PPC management, so we know what it takes to make your ads affordable and successful. It’s all about ad placement, keyword research, and understanding your target audience. As long as you have professional PPC advertisers to work with, Pay Per Click ads will always pay off.

We get this question a lot from small business owners, especially those who have operated for more than a decade. Years ago, a business could succeed and even thrive with simple word-of-mouth marketing and phone book advertising. With the wide-spread nature of high speed internet, smartphones, and tablets, traditional marketing campaigns no longer have the same impact they did before. Every business owner needs internet marketing to connect with potential customers in the modern world. Reach thousands of local and international clients with minimal effort at a fraction of the cost of long-standing advertising methods.

The cost of web marketing varies greatly from one project to the next. Some businesses need more aggressive campaigns than others based on the competition in their industry. The best way to learn how much your website marketing will cost is to get a free quote for our services. We will contact you directly to learn more about what you want out of your web design, online marketing, social networking, PPC, etc., and then we will provide a custom quote tailored to fit your needs.

There are several factors that determine how long web marketing takes to work, including:

  • The Quality of the Existing Website Content
  • The Competitiveness of the Target Keywords
  • The Saturation of the Industry
  • The Aggressiveness of the Marketing Campaign
  • The Reputation of the Company
  • The Current Ranking of the Website
  • And Much More


We work hard to help our clients get to the first page of Google as soon as possible. SEO campaigns do not start working overnight though, so it may take a few months for you to really start seeing the results of your online marketing. Once you have the perfect marketing campaign in place, your website’s page ranking and profitability will continue to grow.

Online copywriting is different than writing on any other platform. You have to appeal to your target audience, as well as the search engines that crawl your website. If you choose to write your own website content and blog posts, we can optimize it with keywords on our end to make it search engine friendly. We also offer complete content development services, if you would rather have one of our trained and experienced writers do the work for you. They will research your business and your industry to create high-quality content you are sure to love.

The best looking website in the world won’t do anything for you if it is not properly optimized to be visible in search engines. If your current website functions well and has a good design overall, we may be able to simply create and manage the content for it. However, if your website is dated, confusing, and difficult to use, you may benefit from a complete redesign. Contact Platinum Web Marketing today so we can look over your website and see what needs improvement.

Platinum Web Marketing is a nationwide provider of website design and SEO services. We have locations throughout the United States, but we work with clients from around the world. The beauty of the internet is that it bridges the gap between clients like you and experts like us. No matter where you live or work in the world, we will be able to help you reach your goals.

Logo design is part of our graphic design services. Our professional designers will consult with you to learn more about your brand and the image you want to portray to potential clients. Then they will craft a custom logo that you may use on your website, business cards, corporate letterheads, and much more.

Of course you can! Feel free to contact us today where we highlight some of the most successful clients we have worked with thus far. We will adjust our marketing strategies and web design techniques to fit your specific needs. Work with Platinum Web Marketing to reach your goals and become one of the satisfied customers on our website!

SEO or search engine optimization is a practice that helps improve your website’s ranking for your targeted keywords in search engine results pages. The higher your ranking for your focus keywords, the higher would be the organic traffic your website will attract.

SEO is a blanket term used to refer to various techniques used to help boost a website’s visibility, strengthen website presence, and boost search engine rankings. In simple words, the goal of SEO is for your website to be on top of the search engine results whenever your target audience searches for a keyword or asks a question related to your industry/product/services.

Higher ranking through effective SEO techniques invariably leads to more clicks, higher traffic, improved brand presence, and higher revenue.

Yes, absolutely! Irrespective of whether you own a small, medium, or large business, SEO is essential for all businesses in today’s digital age.

Most consumers search online before making a purchasing decision. If your business, product, or services don’t rank high on SERPs (Search Engine Result Pages), your competitor will bypass you.

Without SEO, your competitors will outrank you easily and rank higher for relevant keywords. This translates into customers, and revenue that could’ve gone to you goes to your competitors. And you don’t want that!

With SEO, your website will achieve higher organic traffic, enhanced brand exposure, higher leads, more phone calls, and, eventually, sales.

Unfortunately, there’s no straight answer to this, as many variables are involved.

For a newly launched website, Google may take around a year to determine your position in SERPs, depending on the SEO techniques you’ve employed, the content you’ve published, and the authority you’ve built. The more resources you allocate to rank higher on SERPs organically, the better the final result.

How long it takes also depends on your industry, competition, current website status, and keyword difficulty score, which is analyzed through various premium SEO tools we use at Platinum Web Marketing.

Typically, you’ll start noticing the needle move within the first 3 to 6 months.

Keywords are words, terms, and phrases people use in search engines to find what they’re looking for.

Keywords act as a bridge between the information they’re looking for and the users. Using the right keywords in the content you publish on your website, backed by robust SEO techniques, helps achieve higher rankings in SERPs.

Typically, the keywords are classified into short-tail keywords (broad and high-volume keywords), long-tail keywords (longer specific phrases that are relatively easier to rank), and primary keywords (the most popular and competitive keywords in a niche).

PPC Marketing is a digital advertising model in which you (the advertiser) pay only if your ad is clicked. It is a highly effective way of driving traffic to your website through various platforms and search engines, including Google, Facebook, X, etc.

It is a paid marketing method where you buy visits to your website rather than relying on organic SEO methods to drive traffic to your website.

The primary difference between PPC and SEO is that PPC refers to paid marketing, whereas SEO is all about driving organic traffic to your website. SEO is a relatively slow and time-consuming process but offers long-lasting results.

PPC is a form of paid marketing where you pay to display your ad on SERPs, resulting in more clicks and visits to your website.

The success of your online ad campaign depends on how well the ad is crafted, optimized, and implemented.

With over 14 years of experience, our highly skilled and experienced team of PPC specialists at Platinum Web Marketing knows how to run ROI-focused ad campaigns that not only drive traffic but boost conversion rates drastically.

We carefully research your niche/industry, target audience, relevant keywords, and other parameters to create and run ads that deliver results.

Yes, absolutely!

We live in the digital era, and the internet offers us the resources and connectivity we need to provide our services to clients not only across the nation but across the globe.

So, no matter where you’re located or where your business operating area is, our team at Platinum Web Marketing will work closely with you to deliver results that meet and exceed your expectations.

The primary goal of a business is to get more people to buy their products or services. This means you need to be where your target audience is, and the internet is where most of them are. Most people’s purchasing decisions or journey is influenced by the information they see online.

This makes it essential for businesses to have a solid online presence to boost brand exposure, awareness, and credibility. However, just developing a website is not enough, as a website without strong SEO support gets buried deep within the SERPs.

Hiring a professional SEO agency with a solid track record and experience of over 14 years, like Platinum Web Marketing, can be a game changer for your business.

From developing a highly functional, easy-to-navigate, responsive, and aesthetically pleasing website to implementing effective SEO techniques and everything in between and beyond, we comprehensively take care of your website’s SEO.

This means better results faster while leaving you with enough time to focus on your core business activities.

As the name suggests, local SEO revolves around optimizing your Google Business Profile and website for local searches. This is particularly important for small and medium-sized local businesses catering to the target audience of a limited demographic area.

At Platinum Web Marketing, we follow tried and tested local SEO techniques to optimize your website and GMB profile to achieve higher rankings for local searches. In other words, when users search for “nearby” or “near me” or similar location-based keywords, your website or GMB profile will show up.

It leads to more targeted leads visiting your website and GMB profile, converting into booking calls, query calls, in-shop visits, and online sales.

Yes, we are one of the pioneers in offering cutting-edge local SEO services to help small and medium-sized businesses scale their businesses, level up their online presence, rank in Google Snack Pack, and attract more local leads/customers.

Yes, if you don’t have a website.

No, if you already have a well-designed website that functions well. We can optimize your website and manage content to align with SEO and business goals.

However, if your website is slow, confusing, old, and outdated, we recommend you redesign and redevelop your website from scratch with us. A robust SEO process with a poorly functioning website or vice versa cannot deliver the desired results.

There has to be a fine balance between SEO processes and the website’s functionality and appeal to drive traffic and convert users into customers.

We offer comprehensive digital marketing services to cover all your digital marketing needs in one place.

Our digital marketing services include –

  • Search Engine Optimization (SEO) Services
  • Pay-Per-Click Marketing
  • Google Adwords Management
  • Local SEO Services
  • Link Building
  • Website Design & Development
  • Logo & Graphics Design Services
  • Video Marketing Services
  • Social Media Marketing
  • Content Creation
  • Guest Blogging
  • Technical SEO
  • And More

Unfortunately, no! SEO is not an exact science, and results vary from website to website.

At Platinum Web Marketing, we craft and employ the best SEO practices to help your website achieve its fullest potential and give your competition a tough run for their money.

Yes!

Our website development team works closely with you to understand your business and requirements and encapsulate your vision to transform it into a reality.

We can custom-design and develop your website from scratch, ensuring it aligns with your business, audience, industry, and niche.

No matter the functionalities, features, and integrations you need on your website, rest assured we can deliver.

Yes, our team takes care of your website’s maintenance needs and functionalities on an ongoing basis. It is essential to ensure your website stays fast, functional, secure, and updated.

At Platinum Web Marketing, we understand monitoring and tracking the SEO processes we employ is crucial to understanding their effectiveness and implementing any tweaks, if and when necessary.

We use data analytics and premium SEO tools to gather data sets such as website traffic, lead generation, click-through rates, conversion, engagement rates, and more. We put these statistics in an easy-to-understand report and submit it monthly to clients to ensure they’re updated on the progress in a timely manner.

Such information is also crucial to help us track and measure the success of digital marketing campaigns and optimize them as and when necessary for better results.

SEO and website design are dynamic, and the requirements vary from client to client.

Pricing of our services at Platinum Web Marketing varies depending on the services you need and the size and scale of your project.

Please get in touch with us and share your requirements, and we will be more than happy to provide you with a free, no-obligation quote.

Yes, absolutely!

We will provide you with a portfolio of website design projects we have completed recently to help you better understand what we bring to the table.

We will also share some of the top online marketing success stories we have achieved for our clients.

At Platinum Web Marketing, we understand website design and online marketing are significant investments. We go to lengths to ensure you’ve all the data you need to make a decision.

Yes!

We understand the world of digital marketing and website designing can be confusing, and it can be hard to make the right choice.

We offer the first free consultation to help you in the right direction, answer any and all queries you might have, and help you get the clarity you need to commence your journey in the digital marketing world with confidence.